How to buy jewellery? A thoughtful guide to find the perfect gift

So, you’re on the hunt for the jewellery gift for your loved one? Jewellery is one of those timeless, heartfelt presents that can say so much—whether it’s “I love you,” “You’re my best friend,” or even “I really appreciate you!” But picking the right piece isn’t just about going for the prettiest sparkly thing (though that’s fun, too!) It’s about matching that sparkle to them.

1. Matching Jewellery to Their Undertone

Did you know that skin tone can help you choose the most flattering jewellery? Here’s how to make them glow:

• Warm Undertones: If they’ve got a golden or olive undertone, they’re going to rock yellow gold, brass, and copper. Think rich, earthy colours for gemstones—amber, coral, or topaz. These tones blend beautifully with warm skin, creating that “wow” factor!

• Cool Undertones: For those with pink or bluish undertones, it’s all about cool metals—silver, platinum, and white gold. Cooler gemstones like sapphire, emerald, or amethyst bring out the brilliance of cool-toned skin. Hello, instant elegance!

• Neutral Undertones: The lucky ones! Neutral skin tones can wear anything. Whether it’s gold or silver, diamonds or pearls, they’re going to look fabulous. Mix and match metals and stones for a versatile, timeless look.

Pro Tip: If you’re not sure of their skin tone, check their veins. If they look greenish, they have warm undertones. If they’re more blue, they’re cool-toned. If it is a mix of blue and green, or it’s difficult to tell,  they most likely have a neutral undertone. 

2. Understanding Personal Style

Jewellery is like fashion’s fun little sidekick—it says something about who we are. Matching the right piece to their personal style shows you really get them. Here’s a quick breakdown:

• Minimalist Queen/King: Simple, clean, and elegant. For someone who loves a less-is-more approach, opt for dainty pieces. Think fine chains, delicate rings, and subtle stud earrings. These pieces add a touch of sparkle without ever being “too much.” Perfect for their effortlessly chic vibe.

• Boho Dreamer: If your recipient is all about flowy fabrics, nature walks, and being one with the world, they’ll love jewellery with an organic, earthy feel. Look for layered necklaces, natural stones, or pieces with an artisan twist. It’s like gifting them a piece of wanderlust in jewellery form.

• Timeless & Classic: Does their style scream Audrey Hepburn or James Bond? Go for the classics—pearls, diamonds, or gold hoops. These timeless pieces never go out of style and can easily transition from a casual day at the office to an elegant night out.

• Bold Trendsetter: If they love turning heads and being the first to rock the latest trends, go big or go home! Chunky rings, statement earrings, colourful jewellery, or geometric designs are perfect for someone who’s not afraid to make a splash with their jewellery.

Pro Tip: A quick peek at their Instagram or their current jewellery collection will give you major clues about what they love.

3. Lifestyle Considerations

You want your gift to be something they’ll wear—not something that sits in a drawer because it doesn’t fit their lifestyle. Here’s how to choose a piece that suits their everyday life:

• Active and On-the-Go: If they’re always out and about—whether hiking, running, or chasing after kids—you’ll want to stick with practical, durable pieces. Think small stud earrings, simple rings, or sturdy bracelets that can keep up with their busy lifestyle.

• Work-Life Glam: If they spend most of their time in a professional setting, choose pieces that are sleek but still stylish. Subtle diamond studs, elegant pendants, or a classic watch add sophistication without being too flashy—perfect for the office or a client dinner.

• Night-Out Dazzle: If they love a good party or elegant dinners, go for pieces that shine. Think statement necklaces, glamorous earrings, or cocktail rings. These pieces will take their evening wear to the next level—and make your gift unforgettable.

4. Make It Personal: Customise for Extra Thoughtfulness

Want to level up your gift-giving game? Personalising jewellery adds that extra "wow" factor, showing that you put time and thought into something special just for them. Here’s how to add that magic touch:

• Stone properties: Give Them extra power. Some stones hold special properties, like black onyx which is said to develop emotional and physical strength, or neon apatite which  is known for enhancing confidence, self-expression, and communication skills. 

• Meaningful jewellery: Inspire or remind Them of their goals and values. The meaningful jewellery pieces are often inscribed with motivational words, phrases, or affirmations, such as for example, Courage, Faith, Love, and Hope. Treasured not only for their beauty, but also for the emotional connection they create. 

• Engrave It: Whether it’s a bracelet, necklace, or ring, adding their initials, a meaningful date, or a short, sweet message can turn any piece of jewellery into a personal treasure.

• Birthstones: Including their birthstone not only makes the piece personal, but it also adds a symbolic meaning.

Make Them Sparkle with a Gift from the Heart

Jewellery is more than just a shiny accessory—it’s a reflection of the person wearing it. By taking the time to consider their undertone, style, and lifestyle, and maybe even adding a personal touch, you’ll create a gift that not only looks stunning but also feels meaningful. Whether it’s a classic pearl necklace or bold statement earrings, the right piece will be cherished for years to come.

Now that you’ve got the inside scoop, go ahead and pick out something that’ll make their eyes sparkle as much as the jewellery itself!